Clear answers. No fluff.
Is TutorLab a SaaS?
No. It’s a self-hosted WordPress plugin. Your data stays on your infrastructure.
What happens if I don’t renew the license?
The plugin continues to run in basic mode. You lose updates and support, and premium add-ons are disabled. Your data remains intact.
Do I need special hosting?
Any reliable WordPress hosting works. If you expect many concurrent students, a VPS is recommended.
Is it suitable for theory-heavy courses?
TutorLab is designed for hands-on learning (“learning by doing”). If your course is mainly passive video content, a traditional LMS may be more appropriate.
Do you offer customization or setup?
Yes. Assisted setup and customisations are available as a professional service, quoted on request.
Can I start with a small number of students?
Absolutely. The licence is sized on the number of students: you can start with a small cohort or a pilot course and grow later.
It’s not for everyone. And that’s intentional.
TutorLab works best when students are expected to actively work and practice. If you only need a place to upload videos and documents, a traditional LMS will likely be a better fit.
But if you want a structure that reduces dropout, makes feedback manageable, and turns courses into practical learning workflows, then it’s worth exploring further.
Recommended next step
Book a short introductory call. We’ll look at your training setup and quickly determine whether TutorLab makes sense for your context.
15–20 minutes. Goal: quick fit evaluation.
If it’s not the right solution, I’ll tell you immediately.
Three real contexts. Same principle.
Guided practice + feedback + progression.
When you teach practical skills
- Small or medium-sized classes.
- Exercise review is part of the method.
- You want active students and measurable outcomes.
When quality and consistency matter
- Multiple courses and instructors.
- Educational standards to maintain.
- Clearer progression and assessment tracking.
When real-world application is needed
- Onboarding and employee training.
- Simulations and real scenarios.
- Feedback on activities, not abstract theory.
Want to see TutorLab in action?
Book a personalized demo and discover how it can adapt to your teaching method.
Request a demoFrom following to doing: a sequence that works over time
TutorLab is designed around a simple and robust dynamic: the student produces an output, receives feedback, improves, and progresses. This is where real competence is built.
Guided practice
Exercises designed as the core part of the learning path, not just "homework after the lesson". Every activity has a clear purpose.
Structured feedback
Order and continuity: feedback isn’t scattered across multiple channels, but integrated into the student’s workflow.
Real progression
Levels and unlocks as cognitive guidance, not gamification for its own sake.
Tools that support the method.
TutorLab applies solid principles (learning-by-doing, guided practice, iterative feedback) inside WordPress, without turning your course into a "technical" project. The student produces an output, receives structured feedback (human and, if you want, AI-assisted), improves it, and moves forward. The focus isn’t on watching, but on working.
Integrates with your existing WordPress ecosystem
TutorLab lives inside your WordPress site and connects to the tools you already use: AI engines, company sign-in, video and calendars.
Artificial intelligence
AI feedback and coaching with the engine you prefer. AI credits can be bought with Stripe or PayPal, and you can manage the platform straight from Claude.
- Claude (Anthropic)
- Google Gemini
- OpenAI ChatGPT
- Claude connector (MCP)
Sign-in and calendar
Single sign-on with your organisation’s accounts (SSO add-on) and a lesson calendar that syncs to any phone.
- Google Workspace
- Microsoft Azure AD
- SAML 2.0
- iCal calendar
Site and content
Every tool drops into any page with a shortcode, using the page builder you already have. Video lessons from YouTube and Vimeo (Video add-on).
- Elementor
- Gutenberg
- Shortcodes
- YouTube and Vimeo
Technical clarity, no compromises
Plugin Setup
WordPress plugin (self-hosted)
- • Installed directly on your WordPress site.
- • Your data stays in your own database.
- • No dependency on external platforms or hosting.
Why it matters
It reduces lock-in, simplifies governance, and allows you to maintain full control over your content and students. Technology remains a tool, not the product itself.
Do you need specific integrations? Let’s discuss it during the call: we’ll evaluate compatibility and implementation time.
A simple workflow designed for practical learning.
No technical complexity, just method.
You design the path
Define phases and objectives. Students understand from the start what they are expected to produce.
You connect guided exercises
Every step leads to an output. Exercises are not “extras”: they are the core of the experience.
Students submit their work
Submissions make learning visible and measurable, removing uncertainty.
Feedback & AI
Human review enhanced by AI to provide fast and precise suggestions directly within the learning path.
Interactive Simulators: the real magic of TutorLab
Talking is not enough. Students need to "simulate". With the simulator builder integrated into TutorLab, instructors can create simulations for each scenario. Students can move sliders, upload creatives and test strategies in a safe environment before touching real budgets.
Ad Set Simulator
Budget, targeting, placements: learn by adjusting sliders and seeing the impact on simulated ROAS.
Creative Simulator
Upload images, test copy, and preview exactly how ads will appear on Facebook and Instagram.
ROAS Simulator
Change variables and obtain realistic projections. Immediate feedback on strategic choices.
Create your exercises
with absolute ease.
The visual builder allows you to structure complex learning paths intuitively. From simple text to dynamic structured fields: you design the experience, we handle the technical side.
+ Full WYSIWYG editor for instructions and content.
From design to progression
Five phases that make practical learning sustainable.
Design the path
Define phases, objectives, and what students must learn by doing.
Connect practical exercises
Each lesson leads to a concrete activity with clear submission criteria.
Students work
No passive consumption: students produce real outputs with guidance and context.
Provide structured feedback
Review, iteration, improvement: work becomes progression.
The path progresses
Levels and unlocks support learning without forced gamification.
What happens when learning is built around practice
Most online courses struggle with engagement. The difference is usually not motivation, but instructional design.
Data from the completed classes on Andrea Lauricella’s TutorLab academy, updated October 2026. Results may vary depending on context.
When a course stops being a content archive and becomes a structured workflow of practice → feedback → improvement student participation changes dramatically.
Not just the tool changes. Student behavior changes.
Before (typical model)
- Lessons consumed as isolated content.
- Exercises “optional” or disconnected from the path.
- Fragmented feedback (email, chat, scattered notes).
- Progress difficult to read and measure.
- Students remain passive or inconsistent.
After (with TutorLab)
- Structured and coherent learning paths.
- Exercises are central and guided, producing real outputs.
- Continuous, organized, and sustainable feedback.
- Visible progression: what comes next and why.
- Accountability: students produce, improve, and progress.
What you can do with TutorLab
Not a checklist of features: operational capabilities to design and manage practical learning.
Learning paths
Organize the course into coherent phases, not isolated lessons.
Guided exercises
Activities designed to produce real outputs, with structure and submission.
Structured feedback
Iteration and progressive improvement without fragmentation.
Real progression
Levels and unlocks to guide the path and maintain consistency.
Classes and groups
Organized management of students, courses, and learning paths.
Modularity
Extend with add-ons depending on your context (academy, enterprise, etc.).
Learning Analytics
Understand where students struggle, not just their grades.
Pedagogical AI (Beta)
Suggestions for intervention and personalized feedback.
Advanced Gamification
Badges, XP, and advanced mechanics if aligned with your teaching method.
Ready to turn your course into a practical learning lab?
Choose what works best for you: an in-depth call or a quick first look with a 5-minute video.
Introductory Call
15–20 minutes to evaluate your specific context and see if TutorLab fits.
Book a callVideo Walk-Through
A 5–10 minute guided tour to understand how TutorLab works without commitment.
Request the videoTutorLab is designed for educators who want real results
Teachers & Trainers
Less time on administration, more time with students. A complete teaching toolkit to manage classes and feedback.
Training Institutions
More courses and more teachers to the same standard: classes, submissions and progress tracked in one place, with analytics to decide on data.
Perfect for some. Not suitable for others.
It’s perfect if…
It’s not for you if…
Built on 20 years of teaching practice
TutorLab was not born from an abstract idea, but from decades of experimentation in real classrooms.
Method
Exercises + feedback, not just content.
Consistency
Progression and unlocks reduce drop-off.
Control
Self-hosted: your data and platform remain yours.
Scalability
Modular: start essential and grow.
The problem isn’t the platform. It’s the model.
Many online courses are designed as repositories: videos, slides, and final quizzes. They work for distributing content, but not for building real skills.
Without a structured sequence of action → feedback → improvement, students tend to “follow along” without truly consolidating knowledge.
TutorLab was created to address this exact point by introducing an operational structure that guides real work, even when the instructor is not live.
Signals you probably recognize
adding more content doesn’t solve the problem. What’s needed is a structure that makes learning actually happen.
Online courses fail because students are only spectators.
TutorLab is a WordPress plugin that turns courses into operational learning paths: guided exercises, structured feedback, and real progression. Built on more than 20 years of teaching practice.